Custom vs. Store-Bought: Engagement Ring Costs in Toronto - Design by Sevan

Custom vs. Store-Bought: Engagement Ring Costs in Toronto

When it comes to engagement rings in Toronto, the price tag is just one part of the story. Many Toronto couples are surprised to learn that choosing custom engagement rings in Toronto doesn’t always cost more — it often means getting more value, more meaning, and something truly personal.

In this post, we’ll break down the real differences in cost between custom and store-bought engagement rings, and why more couples in Toronto are choosing to design their own.

💍 What You’re Really Paying For

When you walk into a retail jewelry store, the price includes:

  • Brand markups

  • Middlemen (many pieces are not made in-house)

  • Marketing costs

  • Mass production

That $8,000 ring might cost half of that to actually make.

With a handcrafted engagement ring from a local Toronto jeweller like Design by Sevan, you’re paying for:

  • One-on-one design expertise

  • Ethical sourcing of ethical diamond rings (including lab or natural diamonds)

  • Handcrafted quality and attention to detail

  • A story behind every detail

You’re investing in the ring and the experience.

🧾 The Numbers: Custom vs. Store-Bought in Toronto

Ring Type Average Cost What You Get
Store-Bought Ring $5,000–$12,000 Generic design, brand markup, limited control
Custom Ring (Sevan) $3,500–$10,000 Tailored design, choice of stone/metal, personalized experience

Custom isn’t always more expensive. In fact, most of our clients at Design by Sevan tell us they got exactly what they wanted — often for less than they expected.

💡 What Impacts the Cost of a Custom Engagement Ring?

Several factors influence the final price:

  • Type of diamond (natural vs. lab-grown)

  • Carat size and shape

  • Choice of metal (white gold, yellow gold, rose gold, platinum)

  • Design complexity

  • Hand engraving or hidden details

We work within your budget to create something beautiful, meaningful, and lasting. No upsells. No pressure.

🧠 Hidden Costs of Store-Bought Rings

Here’s what many couples don’t realize:

  • Sizing issues (often not covered)

  • Limited warranty or service

  • No emotional connection to the piece

  • Compromising on design

When you go custom, your ring is designed around your story and lifestyle. That’s priceless.

📍 Why Toronto Couples Are Choosing Custom in 2025

Toronto is full of creative, diverse couples—and your ring should reflect that. More people are:
Choosing ethical diamond rings and bespoke engagement rings Toronto for both conscience and style
Designing with sentimental touches (like hidden birthstones)
Avoiding the “mall ring” and supporting local artists who specialize in handcrafted engagement rings

✨ Ready to Design Yours?

At Design by Sevan, we make custom engagement rings personal, accessible, and unforgettable. Whether you want something timeless or totally one-of-a-kind, we guide you through every step.

📞 Book a free consultation today and let’s bring your dream ring to life—on your budget, and on your terms.

 

 


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